CESAR Identification Technology Reaches Milestone With 10,000th Customer

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The CESAR scheme, originally proposed by the Plant Theft Action Group (PTAG) and with the official support of the Home Office and ACPO (Association of Chief Police Officers) is already achieving considerable success in combating the estimated annual theft of construction equipment of £300-500m. The CESAR scheme operator is Datatag, the European market leader in the Construction and Plant sectors as well as the burgeoning Leisure sector.

The 10,000th customer, who received a special CESAR Supporter Certificate from CEA President Colin Wakeham of Bell Equipment Ltd, was KDP Plant Ltd of Lincoln. KDP are specialists in plant tipper hire and are customers of HSBC Equipment Finance Ltd. The company operates some 30 pieces of equipment, ranging from 22 tonne diggers to mini diggers. The CESAR installation was fitted to a 5 tonne Volvo Mini Digger. Plant Manager Michael Dineen said that CESAR had been chosen on the advice of HSBC Financing, although they already knew of the scheme via Yell.com.

Speaking to an audience of over 170 industry professionals and Government and Police representatives, Colin Wakeham said, “We are delighted to recognise this milestone. The CESAR scheme is gathering excellent momentum as a powerful deterrent to the plant theft problem.”

The growing success of CESAR has been recognised by the Metropolitan Police forming a specialist unit dedicated to fighting plant theft on a national basis. This includes a UK Plant Theft Desk and the implementation of Operation CRASSUS for the random checking of plant and construction equipment, on and off the highway.

Date Created: 18/04/2008

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